Blooom
Automated 401(k) and retirement-account management service.
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Blooom offered automated management of employer-sponsored 401(k) and other retirement accounts, analyzing a user’s existing plan and adjusting allocations on their behalf rather than requiring them to open a new account elsewhere. The company sold its technology to Morgan Stanley, and Blooom as a standalone consumer service is no longer operating.
Who It’s For
Given the shutdown, this isn’t a live offer to build content around. Affiliates should verify directly whether any Blooom-branded program or link is still active before including it on a site, since promoting a defunct company risks broken links and no conversions. Historically it targeted people with old 401(k)s who wanted professional management without switching providers.